Book Nook

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Book Nook provides readers with insights into the world of books. Vick Mickunas takes you into the center of the publishing world with the latest book buzz, book reviews, and exclusive chats with authors..

Vick Mickunas reviews books for the Dayton Daily News.

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June 2010

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Home > Blogs > Book Nook > Archives > 2010 > June > 10

Thursday, June 10, 2010

Amazon scrubs a bogus “customer reviewer”

By Vick Mickunas | Thursday, June 10, 2010, 12:57 PM

Some readers of this blog might recall my posts about Amazon.com’s customer reviewers. Amazon.com has a fabulous system of allowing customers to review books and anything that Amazon sells on their website.

Unfortunately, Amazon’s system can be easily abused. I have written about Harriet Klausner, Amazon’s leading customer reviewer. Harriet “reads” and “reviews” books on Amazon.com by the thousands. Unbelievable, right? I even did an interview on NPR’s “All Things Considered” about Harriet and Amazon’s customer reviewing system.

Let it be said that Amazon does make some efforts to police their site. I just saw a blog post that indicates how some bogus reviews from one PR firm have now been scrubbed by Amazon. This is a very interesting development. click HERE:

How did I learn about this blog post? A PR firm sent it to me (of course!)

Vick Mickunas

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