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Tuesday, October 27, 2009
Colorful history: A pink newspaper update
In a commendable goodwill gesture in support of the campaign of fighting breast cancer your Dayton Daily News delivered a paper on Saturday, Oct. 17, printed on pink paper. There was a mention that perhaps this was the first time in over 100 years of publishing that a pink newspaper was coming to you in Dayton. Dolores Brooks in Huber Heights quickly shot off a message to me: “When I saw the pink edition it seemed to stir memories for me. It seems to me there was a pink newspaper back in the 1930’s. And also a green newspaper at one time. Please tell me I am not imagining things.” Her note brought back vague memories to me and I, too, remembered talk of pink papers at one time. Then Jerry Schramm, who now lives at the St. Leonard Retirement Center, gave me a call. “I was a branch manager back in 1937 and I can tell you that the Dayton Daily News had a late financial edition which came out every weekday at about 5 p.m.,” Schramm said. “For some time the financial edition was called the pink edition and part of it was printed on pink paper.” He added, “The Journal Herald had a financial edition that was printed in green.” Schramm said, “There were delivery boys, all high school students, and they delivered the home edition. Then there was the pink financial edition that was only sold at certain locations. My pink papers were delivered to old Wetzel’s Drug Store on Wayne Avenue in Belmont.” He added, “If we did not sell all the papers in those days we had to get on a street car and take the left over papers downtown to the plant at Fourth and Ludlow.” Scharmm was attending Chaminade High School at the time and said, “We got out of school at 2 and would go deliver our papers. I think there were pink financial editions from about 1937 until the war came along in the early 1940’s.” If you have memories of pastel colored newspapers, please send along your stories. And a thank you to Jerry Schramm for helping us with this colorful history.
