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Thursday, January 4, 2007
The female wine-buying experience: ‘Here, honey, why don’t you try this nice white zin?’
Have you encountered gender bias when you buy wine?
Research has consistently shown that women buy more than half of the wine sold in America, yet I’ve already talked with some wine-savvy women who — when they walk into a wine shop where they’re not known — are essentially told, “Here, honey, why don’t you try this nice white zin?” Or the time a group of women sent back the first two bottles of unopened wine they were served at a local restaurant for perfectly valid reasons — the wrong vintage, the wrong producer — and when their server brought the third bottle that still wasn’t right, he refused to take it back, essentially saying, “Ladies, it’s that or nothing.”
I’ve got a story fermenting about this, and I’d like your help to put the finishing touches on it. If you or someone you know have ever experienced this kind of patronizing attitude, let me know about it, either by posting a comment here on Uncorked, or if you’d prefer, email me offline at mfisher@daytondailynews.com …
Thanks in advance, and cheers!
Mark Fisher
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