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Posted: 12:01 a.m. Friday, July 20, 2012
By Mark Fisher
Staff Writer
TROY — The OinkADoodleMoo restaurant at 1600 W. Main St. that opened just nine months ago closed Tuesday, although the barbecue chain’s founder said several new restaurants are planned, including one in downtown Dayton.
“We have a very full pipeline,” OinkADoodleMoo founder and President Mark Peebles said. “We are going to open an OinkADoodleMoo Express Downtown in September, will be signing our first lease in the Cincinnati market in the next two weeks and are in negotiations on our first Columbus location on an eight-to-10-unit franchise deal. We are also hoping to secure a location in the Beavercreek and Miami Twp./Springboro markets in the next 12 months.”
Peebles declined to release details — including the location — of the planned downtown Dayton express restaurant because the lease is not yet completed.
The Troy location, operated by a franchisee, “was on the wrong side of the highway, tough to get in and out of. And some of the opportunities that we thought we were going to have with signage did not pan out,” Peebles said. “Couple this with the economy, and it was tough to make it go.”
Peebles said he believes Troy “is a prime market in the region, and we do plan to re-open a location at some point, but do not have any immediate plans.”
The Troy restaurant had six employees at the time of its closing. Two were absorbed at other OinkADoodleMoo locations, Peebles said.
OinkADoodleMoo was founded in fall 2009 with the opening of its first location at 322 Union Blvd. in Englewood. In 2010, the restaurant chain added a mobile vending unit at Wright-Patterson Air Force Base and a second full restaurant at 3910 Far Hills Ave. in Kettering.
In June, the three-store Englewood-based chain was named one of Forbes “Hot Little Restaurant Chains You Can Buy Into Now” list — one of only five small chains in the country to be mentioned. In addition, OinkADoodleMoo has made the FastCasual.com list of “Top 100 Movers and Shakers” in the fast-casual segment of the restaurant industry in both 2011 and 2012.
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