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Updated: 10:24 a.m. Wednesday, April 25, 2012 | Posted: 10:23 a.m. Wednesday, April 25, 2012
Staff Report
Stratacache, the Dayton-based provider of digital sign, content distribution and video acceleration technologies, will debut its new translucent digital sign product for vending machines today at the National Automatic Merchandising Association’s OneShow in Las Vegas.
PrimaSee Vending is a translucent digital display that showcases high-definition video advertisements embedded within the glass panel of a vending machine. These see-through promotional videos correspond with products visible inside the vending case.
PrimaSee allows companies to display multiple translucent messages and update them instantaneously to maximize brand awareness, influence purchase decisions, and provide an innovative, interactive experience for consumers, company officials said.
The Dayton Daily News first reported about PrimaSee in an April 15 article about Stratacache’s cutting edge marketing technologies.
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