Trotwood senior wins scholarship

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Staff Report 3:15 PM Wednesday, January 6, 2010

TROTWOOD — Shawnté James of Trotwood was named the local first place winner in The Art Institute of Atlanta’s Passion for Fashion Competition in fashion and retail management.

The competition was created to encourage and reward young fashion talent.

The 18-year-old high school senior at Trotwood-Madison High School earned $3,000 in tuition to study fashion and retail management at the institute.

In addition to her tuition scholarship, James will progress to the National Passion for Fashion Competition where her entry will be judged against other local winners from North America for the competition’s grand prize: a full tuition scholarship to an art institutes school and a VIP trip to New York City to attend runway shows during Fashion Week and meet staff at Seventeen magazine and a $500 shopping spree.

The panel of judges for the National Passion for Fashion Competition include: Suede, contestant on Project Runway Season 5; Eva Snopek, fashion designer at Calvin Klein; Patty Hughes of Mercedes-Benz Fashion Week; and Bruce E. Dempsey, vice president, academic affairs specialist, The Art Institutes.

“My goal is to open a store for little girls, from 6 months to 12 years old, and I know I can achieve that goal with this program. And winning this scholarship will be a big help towards paying for my education,” James said.

According to Mary Jo Miller, department chair for fashion and retail management at institute, James’ entry “...was a very well put together and solid marketing plan. She already has a strong foundation in marketing and will be able to build on that at The Art Institute of Atlanta.”

In the Fashion Design category, entrants were asked to create innovative and wearable evening wear designs. In the Fashion Marketing, Merchandising and Retail Management category, competitors created concepts for fashion marketing, merchandising and retail management plans.

For more information on this year’s institute’s Passion for Fashion Competition, visit www.artinstitutes.edu/passionforfashion.

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