What this Dayton theater is doing to keep customers coming back

Though we've seen many drive-in movie theaters close both locally and nationally over the last several years, this Dayton theater is taking steps to ensure it stays off that list.

The Dixie Twin Drive-In at 6201 N. Dixie Drive in Dayton recently completed some upgrades and has more in the works, including some special events.

>>In college? Here are 20 things you must do in Dayton this semester

The rise of digital cinema at the turn of the century, along with movie studios phasing out 35-millimeter film, sounded the death knell for many drive-ins. The cost for digital projectors ranges in price from $100,000 to $150,000 per screenaccording to a Dayton Daily News story from last year, and most outdoor movie spots simply don't have that much capital.

>>Your guide to drive-in movie theaters

Despite the financial hardship, the Dixie Twin Drive-in Theatre managed to make the transition into the digital age for both screens in 2014. But they haven’t stopped there. The 60-year-old drive-in has also moved into the present with recent upgrades on how it takes payment, using tablets for processing credit cards for tickets and food orders. Other improvements include adding air conditioning with more upgrades planned for the concession area in the near future, according to a spokesperson for the drive-in.

The Dixie Drive-In has morphed into more than just a place to get a good deal on movie. It’s become a sort of community center with a flea market every Sunday morning. There are also plans to host a car show benefitting first responders later this year.

The drive-in shows first run movies on two screens, with two films per night on each screen. Check the website for showtimes.

>>9 kooky, cool and cray-cray ways Dayton is in the movies

Despite the fact the drive-in’s regular season is slated to close at the end of September, management tells this news outlet they have something special planned for the Halloween season in October. Stay tuned!

About the Author