Blue Moon’s former brewer is aiming for a higher market.
Keith Villa, the creator and head brewmaster of Blue Moon since 1995, announced his retirement from MolsonCoors in January 2018 after 32 years of service.
Villa is still working with brews, however. He announced that he is releasing three-marijuana-infused beers through a company called Ceria Beverages started by himself and his wife, Jodi, that promise the same effects as the drink but without the hangover, KABC reported.
The beers, which will be released this fall, will only be available in Colorado, but Villa said he plans to make the drinks available in states that have legalized recreational marijuana.
The drinks will not contain alcohol, KABC said.
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