"It's fitting that NBC News is pioneering this new format for a new platform," Nick Ascheim, senior vice president for digital at NBC News, said in a statement. "It's a continuation of NBC News' tradition of innovation, first in radio, then in inventing color TV and the morning news program and now with an entirely new type of news show for Snapchat."
This isn’t the first time NBC has teamed up with Snapchat for a series. Last year, it released “The Voice,” which was just nominated for an Emmy for creative achievement in interactive media. The deal with the company also includes "Saturday Night Live” and “World of Dance.”
“Stay Tuned,” which debuted Wednesday morning, is produced by a team of 30 and is filmed in New York.