Mitchhart financed the recording and manufacturing of “Late at Night” on CD and vinyl with more than $12,000 raised through a GoFundMe campaign. This was the second time he used GoFundMe, but he even used an early form of crowdfunding in the ’90s using his mailing list.
“When I did my first blues record in 1992, I had a physical mailing list,” Mitchhart said. “Every month I’d go to the post office and do bulk mail for fliers that I stamped and addressed. I sent a mailer out at that time and asked people if they’d be willing to purchase the record in advance to help me do it.
“That cost me about $14,000 and I raised almost $8,000 doing that,” he added. “It worked out wonderfully. People really seemed to enjoy being able to be a part of it. It worked out great. Fast forward many years now and crowdfunding is something a lot of people are doing. It’s an incredible way for people to be able to finance a new record.”
WANT TO GO?
What: Dayton Blues Society presents Winter Blues Showcase featuring Stacy Mitchhart with the Joe Tellmann Band, Dan Holt and Johnny Fink & the Intrusion
Where: Gilly's, 132 S. Jefferson St., Dayton
When: 7:30 p.m. Saturday, Jan. 21
More info: 937-228-8414 or www.gillysjazz.com