Walmart tries to rip page from Amazon’s success by offering e-books

Credit: Walmart

Credit: Walmart

One of Walmart’s biggest competitors may have cornered the market when it comes to reading books. But the retailer is trying its hand in the e-book buying business.

Walmart announced a new partnership with the launch of Walmart e-books by Rakuten Kobo.

>> Read more trending news

The new partnership will bring customers:

  • Kobo's library of more than six million titles.
  • A $9.99 monthly audiobook subscription.
  • The ability to purchase digital book cards at brick-and-mortar stores
  • Access to Kobo eReaders both on and in stores.

Readers can access books through iOS and Android apps and first-time customers will be offered $10 off their first a la carte eBook or audiobook, Walmart announced.

Amazon sold about 38 percent of the 800 million printed books in 2016, USAToday reported. It also sold 75 percent of the 400 million e-books and almost 95 percent of the 50 million audiobooks sold, USAToday reported.

About the Author