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“We’re thrilled to introduce this program to help show our customers that every piece is important to us and we appreciate them,” said Kevin Myers, Chief Marketing and Information Officer, in a news release. “We want to reward our raving fans and have spent the past year focusing on the best ways to do so through this program. Now it’s time to share the ‘pizza love’ and connect with our customers to learn more about how we can better serve them.”
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HOW IT WORKS
Whether an order is placed online, through the app, over the phone or in a restaurant, the loyalty experience will be the same. The goal is to make it simple to earn points and redeem rewards without extra effort, according to a spokesperson for the Columbus-based chain.
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Donatos Pizza Love Rewards launched in Indianapolis in September and is now available in all markets (160 stores in 9 states). Key features include:
• Pizza Tour: Purchase nine large pizzas and the 10th large (1-topping) is free
• Birthday Pizza: A free 12-inch, 1-topping to members on their birthday (redeem within 30 days)
• Earn with every dollar: 10 points for every $1 spent
• Referral Bonus: Earn 300 points for every new member who uses your personalized rewards link (created automatically for you) to sign up and make a purchase
For questions or to learn more, visit https://www.donatos.com/programfaq.
HOW TO SIGN UP
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