In early June, the chain announced it was flipping the "p" at the end of its name to become IHOb without explanation. The announcement caused days of speculation on social media as to what the "b" stood for.
The restaurant even changed signage at some high-profile locations to drum up publicity.
>>RELATED: IHOb goes back to IHOP, says it 'faked it to promote new burgers'
On June 11, "IHOb" announced the "b" stood for burgers, and that it was offering a number of new promotional cheeseburgers.
The tweet sparked more social media reaction, particularly from burger chains like Wendy's and Burger King.
WANT TO GO?
There are two IHOP locations in the Dayton-area
- 2460 N Fairfield Rd, Beavercreek
- 7609 Old Troy Pike, Huber Heights