Melt Bar and Grilled is known for its fabulous sandwich posters created by John G. They’re done in the style of rock concert posters, and G has illustrated more than 200 of them.
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💘 Sweetest Day 💘 from all of us at Melt! Why not surprise your sweetie with a trip to Melt tonight and enjoy some delicious gourmet grilled cheese and cold craft beer? #sweetestday
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Now, the best of those illustrations have been compiled into the book “Sandwich Anarchy: The Cult Culinary Posters of Melt Bar & Grilled.”
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Cleveland-based publisher 1984 Publishing is releasing the book, which may be the first and only compendium of sandwich posters and the stories behind them on Oct. 31, 2017.
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‘Sandwich Anarchy’ assembles ten years worth of Melt sandwich posters into a hardbound book, feturing 208 full-color pages.
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"Initially, I made one poster for one restaurant for one month," said John G in a press release. "And now, I've created 250 posters for Melt's 11 locations over 10 years. Surreal.”
Melt Bar and Grilled owner and founder Matt Fish has played in several local rock bands and always loved the look of concert “gig posters.”
"Watching our crazy grilled cheese creations come to life each month in the eyes of John G. is nothing short of awesome," Fish said in a press release.
🇵🇱 National Pierogi Day 🇵🇱 by enjoying our classic sandwich, the Parmageddon! A love letter to traditional #CLE cuisine, Parmageddon was also voted the #1 Ball Park Food in America by @usatoday readers! #NationalPierogiDay #Pierogi
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Notable standouts included in Sandwich Anarchy are the Six Degrees of Kevin Bacon Melt (which is the poster most often stolen from Melt’s walls); the Annie Leibovitz “huddle” poster for the Brat Pack Breakfast Club Melt; and a shimmering, glitter ball-inspired flyer promoting the Tight Trousered Travolta, a dish featuring "one big spicy Italian sausage.” Posters featuring music and movie icons like the Ramones, the members of fictional heavy metal band Spinal Tap, and Gizmo from Gremlins are also included.
Sandwich Anarchy also details how John G. designs each poster, which can take up to 18 hours to complete. In an age of computer aided design, Melt posters are completed with pencils, ink, and paper. John G will come up with four different concepts for each poster with the best and most creative idea becoming the poster we all enjoy. He estimates that about 1,000 concepts have been created since 2006.
Sandwich Anarchy retails for $29.95 and will be available online via Amazon. Deluxe copies with original sketches and a Blu-ray copy of the John G short documentary Draw Hard will also be available at 1984Publishing.com. The book can also be found in local bookstores and at all Melt locations starting Monday, October 30, 2017.
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