HomeDNA is the first suite of home DNA testing products and is currently available in retail stores nationwide, according to DNA Diagnostics Center.
HomeDNA products sell for $69 to $144, according to the company’s website.
The mission of HomeDNA is to empower consumers with information contained in their own DNA, according to the company.
“For the first time ever, consumers can choose from an assortment of DNA tests that interest them and buy the kits at their local drugstore” said Connie Hallquist, DDC’s CEO. “It’s exciting that cutting-edge science is so accessible and the process is so easy—consumers collect their DNA at home with a simple cheek swab, send to our lab for processing, then receive their custom report online.”
About the Author
