IHOP to open 10 restaurants across region

IHOP will re-enter the Dayton regional market in a big way, with plans to open 10 breakfast restaurants over the next five years, Michael Dixson, CEO of PDG, Inc., the development firm for local IHOP restaurants, said today.

Overlooking the Beavercreek site where ground will be broken Monday, May 18, on the first local IHOP since the chain faded from the area two decades ago, Dixson said he was close to selecting a site for a second area location that will likely open before the end of the year, then intends to open two more each year through 2019. He is considering sites from Middletown to Springfield to Piqua, Dixson said.

The Beavercreek restaurant will be located in the 2400 block of North Fairfield Road, in front of and just south of a Target store. The 5,000-square-foot store will seat about 182 and will employ about 70, and it is scheduled to open in September, Dixson said.

All of the subsequent IHOP restaurant will be similar in size and the number of employees, Dixson said.

Dixson’s restaurant-development company, based in Las Cruces, N.M., works closely with IHOP and its franchise groups to identify sites and build restaurants, which PDG then leases to IHOP franchise owners. Texas-based TM Ventures, which operates a dozen IHOP restaurants in Texas and New Mexico, is the franchise operator for the Dayton-area markets, Dixson said.

The Dayton area had IHOP locations in the 1970s and 1980s, including one near Ohio 725 and Ohio 741 near the Dayton Mall and one on Shiloh Springs Road near the former Salem Mall, but those restaurants closed about 25 years ago. The closest IHOPs to Dayton are in West Chester, Mason and Richmond, Ind. When Prestige Development first announced the Beavercreek store in February, company officials said seven local stores were planned.

IHOP’s U.S. same-store sales increased 3.9 percent in 2014, its strongest results in a decade, its parent company, DineEquity, reported in February. DineEquity is also corporate parent of the Applebee’s Grill & Bar restaurant chain.

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