The new classes include:
• Advanced LinkedIn Workshop from 8:30 to 11:30 a.m. on June 22. The course will teach advanced features that make LinkedIn important in both business-to-business and business-to-customer situations. Students must have an established LinkedIn account.
• Using LinkedIn to Find your Next Job from 6 to 9 p.m. on June 25. As LinkedIn is the world’s largest online professional network, students will learn how, according to Kaitlin Madden of CareerBuilder.com, the site “can be a job seeker’s golden ticket.” Students must have a LinkedIn profile more than 80 percent complete.
• Advanced Facebook Workshop from 8:30 to 11:30 a.m. June 29. This course will teach advanced features of Facebook to reach target markets, including creating promotions, contests and ads; using custom tabs; and community page management.
• Strategy & ROI Workshop from 8:30 to 11:30 a.m. July 20. This course will teach how to align social media strategies and objectives, and learn the power of selecting metrics and incorporating return on investment principles into overall strategies.
The following established courses will also be offered this summer:
• Introduction to Social Media and Social Media Tools from 8:30 to 11:30 a.m. June 15. This introductory course is designed to provide a foundation social media, and will teach the most popular tools, such as Twitter, LinkedIn and blogs, and how to measure results.
• Case Study Workshop from 8:30 to 11:30 p.m. June 27. This course will use examples of how social media strategies using case studies, best practices and experiences from classmates.
• Content Creation Workshop from 8:30 a.m. to 11:30 p.m. July 13. This course will teach how to find and re-purpose content and identify what content is most appropriate.
Depending on individual needs, students may purchase one class or purchase a bundle of two or more of the social media classes. Classes can be purchased for $69 each or packaged as the following:
• Two classes for $129: Advanced LinkedIn and Advanced Facebook; or Strategy & ROI and Case Study Workshop
• Four classes for $229: Introduction to Social Media, Advanced LinkedIn, Advanced Facebook, Content Creation
• Six classes for $339: Introduction, Advanced LinkedIn, Advanced Facebook, Content Creation, Strategy & ROI, Case Study Workshop
To enroll or more information, visit www.workforcecincinnati.com/ism.