It’s the last independent video store in Miami County.
“There are too many ways to get movies today. I can’t compete anymore,” Curry said.
The final death knell for the video store has been Red Box, the video rental kiosks that appeared in town about eight years ago. Streaming services have also killed video game rentals. “It pretty much dried up three or four years ago,” Curry said.
Curry’s customer list still contains 4,100 members. Not all of them are current, but the membership is impressive when you operate a business in town with a population of 4,700.
The business was extremely profitable for Curry until about 2005. She said there are “just too many things for people do in their homes these days.”
“Back in the 1990s you either watched TV or rented a movie. Now people can stream anything they want over the Internet,” Curry said.
Curry started the business with her husband, Michael. In the beginning, she would run the store during the day and Michael would operate the store at night when he got home from work. Both of their children, Dustin and Brittany, worked at the store and earned their high school spending money at the business.
“My parents have put their lives into this business over the years,” Dustin Curry said. “My parents deserve the recognition that they have literally done everything possible to try and save the business and we all know renting movies and video games is just dying off with technology.”
Three part-time employees still work at the store. Curry said her employees have been loyal. One woman worked for Curry for 17 years.
Good customer service has allowed the video store to last this long, Curry said. “You could call us with any question or request and we found a way to make it work,” Curry said.
Curry, 62, said she did not know what she would do in retirement, “Maybe I’ll watch a few movies.”
Her favorite, “The Christmas Story.”
Running a small business has been a struggle at times, but rewarding for Curry.
“You get to be president, accountant and bottle washer all at the same time. I’ll miss every bit of it,” Curry said.