Ulta Beauty provides sneak preview to new store at The Greene

Ulta Beauty will celebrate the grand opening of its new location at The Greene Town Center on Friday.

The retailer, located at 27 Greene Boulevard, will host a ribbon cutting on Friday at 10 a.m. The celebration will last throughout the weekend, and the first 100 guests each day will receive a free Ulta Beauty product.

The Dayton Daily News got an inside look at the store before the doors officially open. Crystal Barker, general manager, and Tammy Hurley, Prestige manager, talked to this newspaper about the store.

“Everything has come together perfectly,” Barker said.

The store has hired about 50 workers, according to Barker, and the store features a full-service salon. The store has eight chairs and about six stylists currently working at the location.

Ulta sells cosmetics, fragrances, skincare and hair-care products. Ulta Beauty features 20,000 beauty products across 500 brand, and the company claims to be the largest beauty retailer in the United States.

Hurley said they want to make the store an entertaining experience that keeps shoppers coming back for more. The store offers everything from high-end makeup brands to affordable choices for every shopper, she said.

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The Greene Town Center in Beavercreek announced the opening of the retailer earlier this summer. In May, Ulta Beauty, J. Crew Mercantile, World of Beer and Mattress Firm were announced as soon-to-be tenants at The Greene.

Officials at The Greene previously announced the opening of the World-of-Beer, and the construction of the 10,000-plus-square-foot building is set to be finished this year.

The Greene will celebrate 10 years of business in August, with a month full of events for customers.

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