“White Castle is teaching us how to popularize plant-based meat and become a mainstream, mass market menu item and cultural icon,” said Impossible Foods’ founder and CEO Dr. Patrick O. Brown. “This partnership is a big win for for consumers.”
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Impossible Foods wants to eliminate the need for animals as a food source.
Production of the burger requires less than a quarter of the water, less than 5 percent of the land and generates less than an eighth of the greenhouse gas emissions required to produce the same quantity of ground beef from cows, according to White Castle’s release.
There are five White Castles in the Dayton area and eight in the Cincinnati region.
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