The bakery was founded in 2003 in a University of Pennsylvania dorm room.
âBe it a new campus or a city location, our number one priority is always our insomniacs. Weâre proud to satisfy their cravings day or night,â said Seth Berkowitz, founder and CEO of Insomnia Cookies, in a release. âWith 215 stores and counting, plus new investments in immersive customer experiences like our CookieLab, weâre continuing to prioritize growth and building connections over warm cookies to power our business forward.â
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